Non-Profit, Convenings + Summits
Event Name
The Biden Cancer Summit
Year
2018
Client
The Biden Cancer Initiative
Event Type
Non-Profit, Convenings + Summits
Audience
Survivors, Policy Makers, Medical Professionals, Advocates, Researchers, Corporate Supporters
Attendee Count
500
Event Format
In-Person, Single Day Summit
Location
The Anthem + The Intercontinental
Washington, DC
Inspired, we set out to reimagine how we engage an audience around a complex and emotional subject like Cancer. We rethought the traditional boundaries of a summit, developing an impactful schedule of programming centered around a unique venue design. Using multiple media formats, performances, expert panels, and audience engagement sessions – guests were given the rare opportunity to immerse themselves in the content through all 5 senses. By creating a compelling environment, what once felt clinical and dreary now felt inspiring motivating attendees to go home and charge forward against Cancer in their own communities.
